QA & NVIDIA

Launching a tier-one AI partnership across two markets and three platforms, without it reading like a press release.

Feb–May 2026

QA became an official NVIDIA Deep Learning Institute training partner. The announcement needed to reach two markets across three platforms and feel like news, not a corporate update.

9.36%

Eng. Rate

LinkedIn UK ·
Announcement

Announcement Videos

Articles

Situation

Task

Action

Result

I owned content strategy, copy, and creative direction across both markets. I worked directly with the NVIDIA team to coordinate cross-channel amplification on their own LinkedIn, extending the campaign beyond QA's audience entirely.

Partnership announcement video. Four-slide carousel built around NVIDIA's headline AI statistics. Six-part video series featuring NVIDIA's David Poole. A LinkedIn article. Performance reports delivered to NVIDIA stakeholders directly.

48.93% engagement rate on LinkedIn UK. 9.36% on the announcement video. 90,670 impressions on QA North America. 57.1K and 51.1K views on the David Poole Instagram series. NVIDIA's own account amplified the content to 275K followers.